Skip to content

Courses
Privacy Policy

BBA 204 Marketing Unit-2 SEGMENTATION, TARGETING, POSITIONING

Categories: Marketing Management

Share Course

Page Link

Share On Social Media

Course Info

Reviews

More

Course Content

Context

Segmentation Concept, Basis of Segmentation
Importance of Segmentation in Marketing
Targeting Concepts, Types and Importance
Importance of Targeting
Positioning Concept & Importance
Brand Positioning
Characteristics of a Good Brand Positioning Strategy
Repositioning
How to Reposition?

Student Ratings & Reviews

No Review Yet

No Review Yet

All Levels
0 Total Enrolled

Hi, Welcome back!

Keep me signed in

A course by

S

© All rights reserved.

Insert/edit link

Enter the destination URL

URL

Link Text

Open link in a new tab

Or link to existing content

Search

No search term specified. Showing recent items. Search or use up and down arrow keys to select an item.