(i) Print Media: Newspapers, Magazines, Trade Journal and Periodicals.

(ii) Direct Mail: Catalogs, Leaflets, Pamphlets, Brochures, Price Lists, Sales Letters/Circulars.

(iii) Transit Advertising: Railways, Buses, Aeroplanes, Trams, Taxis, Auto Rickshaws, Cars.

(iv) Broadcast Media: Radio, T.V., Film, Screen Slides, Internet.

(v) Out-Door or Mural: Posters, Hoardings, Sky advertising, Electrical

(vi) Other Forms: Window displays, point of purchase, Exhibitions, Directives, Showrooms, Trade fairs, Advertising specialities such as calendars, diaries, pen-stands, ball-pens, Key-rings etc.