Types of Public Relations

Organizations hire public relations experts to position themselves strongly in the minds of target audiences, investors, stakeholders, employees and all others associated with it. Public relations activities are designed specially to create a strong brand image.

Public relations experts should ensure their target audiences agree to what they intend to sell and thus in a way enhance as well as maintain the reputation of their organization through ethical means.

When it comes to companies and corporations,everyone has an opinion – customers, shareholders,the media, the government and the general public.There are dozens of viewpoints, and almost as many types of PR. Each type has a purpose, and each one suits a different type of professional.