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UNIT – 1: Organizational Behavior (OB)
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BBA
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Organizational Behavior
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Course Content
Content
Organizational Behavior (OB)
Nature of OB
Scope of OB
Challenges of OB
Opportunities of OB
Organizational Goals
Importance Of Goals
Types Of Organizational Goals
Models Of OB
Impact Of Global Diversity on OB
Impact Of Cultural Diversity on OB
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