Featured Courses
Basic Telecommunications: Signal processing, modulation/demodulation, multiplexing, and spectrum management. Wireless Technologies: 2G/3G/4G/5G fundamentals, mobile antenna systems, LTE, and Satellite Communications (LEO, MEO). Wireline & NGN: Optical fiber technology (GPON, FTTH), NGN switches, and signaling protocols like SIP and SS7. IP/Data Networks: OSI/TCP-IP models, IPv4/IPv6 addressing, MPLS, and Cyber Security. Emerging Tech: IoT, Cloud Computing, AI in Telecom, and Blockchain. Project Management: Tools like PERT/CPM and project planning.
A comprehensive course on Financial Accounting and Analysis covering fundamental concepts, basic accounting theory, accounting standards, preparation and presentation of financial statements, and techniques for analyzing financial statements. Students will learn about GAAP, Indian Accounting Standards, Double Entry System, Ratio Analysis, and recent accounting trends including Human Resource Accounting and Corporate Social Responsibility Accounting.
A comprehensive course on Business Communication covering fundamental concepts, principles of effective communication, audience analysis, and practical communication strategies in the corporate world. Students will learn essential communication skills including written and verbal communication, communication barriers, and how to overcome them.
Sales Force Automation (SFA), Sales Process : Activity, Lead and Knowledge Management, Field Force Automation (FFA), CRM Links in E-Business, E- Commerce & CRM on the Internet, Role and Importance of Suppliers.
CRM Implementation: Choosing the Right CRM, Framework for Implementing CRM: A step-by-step process, five phases of CRM projects, development and customizations, Beta Testing and Data Import, Train & Retain, Rollout & System Hand off Support.
UNIT 2: Organizational Behaviour – Individual Behaviour
BBA – 301 Advertising Management – Unit 4 – Print Media and Broadcasting
