Attitude Change



Attitude change in organisations refers to how employees’ feelings shift over time.


This Can Occur Due To:


New Information:

Learning something new can alter beliefs.

Experiences:

Positive or negative experiences can change attitudes.

Feedback:

Open communication can help improve attitudes.

Cognitive Dissonance:

Conflicting beliefs can lead to attitude adjustments.


In short, attitude formation is about how attitudes develop, and attitude change is about how they can shift based on experiences and information.